Textavia topic

URLs & Marketing

Cleaner links, tracking parameters, slugs, and campaign-friendly utilities.

Overhead campaign desk with five color-coded tags, a URL builder, and an analytics chart

Jan 4, 2026

UTM Best Practices: 17 Rules for Clean GA4 Campaign Data

Follow 17 UTM best practices with a naming convention, medium examples, GA4 reporting steps, and a current Google Ads parameter list.

Glass cards showing percent-encoded characters transforming into a clean URL on a blue-purple gradient

Dec 21, 2025

URL encoding: decode %20, fix broken query strings, and avoid double-encoding

If you see %20, %2F, or %3D in a link, you're looking at URL encoding. Learn when to encode, when to decode, and how to fix common mistakes fast with Textavia.

Messy punctuation and title blocks transforming into a clean hyphenated URL slug

Dec 21, 2025

What Is Slugify? URL Slugs Explained with Real Examples

Slugify converts a title into a clean URL path like my-first-post. See what it does step by step, how six popular slugify libraries disagree, and how to pick a slug that lasts.